Reinier van Eijk

“Normal is already crazy enough.” That’s Dutch slang. It’s a culture thing. It’s shallow and deep at the same time. Slang is bold and subjective. Specific language for a certain group of people, behaving a certain way. People like us doing things like this. What marketers can learn from slang …

I am an old man and have known a great many troubles, but most of them never happened. -Saying

Last weekend I have released my anti-stress journal Collectie van Rampen. Launching a first book is like throwing your first newborn-party: everyone is happy for you, you show something to the world that is intensely dear to yourself and you don’t have a clue what the life of it is …

What’s a better way to start off a book (baby birth) than celebrating the birth with close friends and family? I don’t know. This is what I experienced this weekend and I’m so incredibly proud, thankful and overwhelmed with fulfilment about my book and book launch and all the messages …

I believe in routines, like close to religion belief. To me, I unconditionally believe that if you make progress every day, you will eventually grow beyond what you can see, imagine or even dream on day one. Progress is the currency in learning. Today I am publishing the last blog …

The difference between a task manager and a backlog is that we think a task manager provides us with structure in our planning and acting. Few task managers do, because it’s not the tool that provides us. It’s the process around it. A backlog is really reeeeally low maintenance, a …

We human beings adapt to new situations very rapidly. Even though we like to dispute that. For a week now or little 2 year old daughter is sleeping through the night again. After weeks of broken nights. For a couple of days now I notice this. Only to notice today …

Entrepreneurship isn’t something I do because I want to earn big money. It’s a journey of freedom, learning and solving interesting problems. I have figured out that making smart moves is one of the things I have a big impact on. Enforcing smart moves requires us to take the long …

There’s enough shortcuts to be taken. Always. But don’t try to find all shortcuts by yourself. The pro’s are the people that multiply your investment in them. By challenging you to think (different). By taking work from your hands, replacing it with more valuable work. By doing their craft, what …