As creators we’re putting stuff ‘out there’.
Sometimes we pretend not to care about what people think about what is out there.
Sometimes we literally don’t care what people think about what we’ve put out there.
But always there’s an impact.
It’s not about how many people pick up your message.
It’s about the right person picking up your message.
We can never predict how the right person will pick it up.
But what we can predict is that if we wait to put it out there, until our work is perfect, that person is probably already paying attention to something else.