The best way to show off your work is showing off your work together.
Let your network know who you are, what you do and why.
And then: hop on other people’s busses and create work together. Then let them share your co-created work to their network.
It’s not your own network that multiplies, it’s that of others.
For podcasting I this weekend learnt that fellow podcasters let their guests be their best marketing tool, when they share it with their network. And that being on other podcasts is a great way to promote your own podcast as well.
Let’s assume your message is right. Now how can you mobilize others to share it and gain social capital?